IM JAHR 2014 BEWILLIGTES PROJEKT

Social Power Project – BREF 2014

Redaktion

Für den Inhalt der Angaben zeichnet die Projektleitung verantwortlich.


Kooperation

Dieses Projekt ist einer der fünf Gewinner der Jahresausschreibung 2014 «BREF – Brückenschläge mit Erfolg» – ein Kooperationsprogramm von Gebert Rüf Stiftung und Rektorenkonferenz der Fachhochschulen der Schweiz – KFH.

Projektpartner: SUPSI – Scuola Universitaria Professionale della Svizzera Italiana; ZHAW – Zürcher Hochschule für Angewandte Wissenschaften; QBT sagl; Azienda Elettrica di Massagno (AEM); Stadtwerk Winterthur (StWW)


Projektdaten

Projekt-Nr.: GRS-065/14
Förderbeitrag: CHF 300'000
Bewilligung: 06.11.2014
Dauer: 03.2015 - 11.2017
Handlungsfeld: BREF, seit 2009


AutoPlay: An objective system for the evaluation of very young children’s ludic development – BREF 2016 «Soziale Innovation»
Projekt nummerGRS-054/16 BudgetCHF 300'000 VerantwortlichEmmanuelle Rossini Laufzeit01.2017 - 12.2018

PROMO 35: Förderung des politischen Engagements von unter 35-Jährigen in der Gemeindeexekutive – BREF 2016 «Soziale Innovation»
Projekt nummerGRS-053/16 BudgetCHF 200'000 VerantwortlichCurdin Derungs Laufzeit03.2017 - 01.2019

inklusiv: Ein Projekt zur beruflichen Integration psychisch erkrankter Jugendlicher. – BREF 2016 «Soziale Innovation»
Projekt nummerGRS-052/16 BudgetCHF 300'000 VerantwortlichAgnes von Wyl Laufzeit05.2017 - 04.2019

BEGIN – BREF 2016 «Soziale Innovation»
Projekt nummerGRS-051/16 BudgetCHF 270'000 VerantwortlichJonathan Bennett Laufzeit04.2017 - 03.2019

Mobile Palliative Care – Entwicklung und Evaluation eines sensorbasierten Monitoringsystems zur Begleitung von Menschen am Lebensende und zur Entlastung von Angehörigen in der häuslichen Pflege – BREF 2016 «Soziale Innovation»
Projekt nummerGRS-050/16 BudgetCHF 300'000 VerantwortlichAndré Fringer Laufzeit07.2017 - 06.2019

Migration erzählen - Raccontare le migrazioni. Theaterarbeit und interkulturelle Kommunikation für Schulen – BREF 2016 «Soziale Innovation»
Projekt nummerGRS-049/16 BudgetCHF 166'000 VerantwortlichRuth Hungerbühler Savary Laufzeit02.2017 - 01.2019

Kontinenzförderung nach Schlaganfall: Entwicklung, Implementation und Evaluation einer komplexen Intervention – BREF 2015 «Soziale Innovation»
Projekt nummerGRS-065/15 BudgetCHF 300'000 VerantwortlichSusi Saxer Laufzeit01.2016 - 12.2018

Kompass Verdichtung: Bauliche Verdichtungsprojekte kooperativ umsetzen – BREF 2015 «Soziale Innovation»
Projekt nummerGRS-064/15 BudgetCHF 299'000 VerantwortlichNicola Hilti Laufzeit04.2016 - 02.2018

AALiving Lab@home: Aufbau einer natürlichen Testumgebung für AAL (Ambient Assisted Living)-Innovationen in der Ostschweiz – BREF 2015 «Soziale Innovation»
Projekt nummerGRS-063/15 BudgetCHF 299'000 VerantwortlichSabina Misoch Laufzeit01.2016 - 01.2018

Nachhaltige Ablösungen in der Sozialhilfe – BREF 2015 «Soziale Innovation»
Projekt nummerGRS-062/15 BudgetCHF 250'000 VerantwortlichDaniel Iseli Laufzeit03.2016 - 09.2018

Selbstbestimmungsfähigkeit alter Menschen: Entscheidungshilfen für die KESB – BREF 2015 «Soziale Innovation»
Projekt nummerGRS-061/15 BudgetCHF 290'000 VerantwortlichMarcel Meier Kressig Laufzeit02.2016 - 01.2018

Senior Living Lab – BREF 2014
Projekt nummerGRS-067/14 BudgetCHF 300'000 VerantwortlichHenk Verloo Laufzeit01.2015 - 05.2017

WIF – Wissenslandschaft Fremdplatzierung – BREF 2014
Projekt nummerGRS-066/14 BudgetCHF 298'000 VerantwortlichStefan Eberitzsch Laufzeit08.2015 - 07.2017

Social Power Project – BREF 2014
Projekt nummerGRS-065/14 BudgetCHF 300'000 VerantwortlichRoman Rudel Laufzeit03.2015 - 11.2017

ART for AGES – BREF 2014
Projekt nummerGRS-064/14 BudgetCHF 294'000 VerantwortlichAaron Williamon Laufzeit06.2015 - 11.2017

Systemische Diagnostik für die Soziale Arbeit – BREF 2014
Projekt nummerGRS-063/14 BudgetCHF 300'000 VerantwortlichPeter Sommerfeld Laufzeit05.2015 - 09.2017

(E-)Nudging: Verhaltensänderung durch «Anstupsen»
– BREF 2013

Projekt nummerGRS-057/13 BudgetCHF 298'000 VerantwortlichEdith Maier Laufzeit03.2014 - 09.2017

Lebensqualitätsindex für Gemeinden – BREF 2013
Projekt nummerGRS-056/13 BudgetCHF 284'000 VerantwortlichLukas Schmid Laufzeit04.2014 - 03.2016

#Schlüsselsituationen: Kasuistik-Datenbank und Online Diskurs über Best Practice in der Sozialen Arbeit – BREF 2013
Projekt nummerGRS-055/13 BudgetCHF 282'000 VerantwortlichRegula Kunz Laufzeit06.2014 - 09.2016

Unterstützung pflegender und betreuender Angehöriger älterer Menschen – BREF 2013
Projekt nummerGRS-054/13 BudgetCHF 297'000 VerantwortlichMartin Müller Laufzeit03.2014 - 09.2016

Neue Verfahren für die demokratische Stadtentwicklung – BREF 2013
Projekt nummerGRS-053/13 BudgetCHF 299'000 VerantwortlichMatthias Drilling Laufzeit04.2014 - 02.2017

ALCOVES; architecture et soins infirmiers en psychiatrie – BREF 2012
Projekt nummerGRS-053/12 BudgetCHF 300'000 VerantwortlichPieter Versteegh Laufzeit04.2013 - 12.2017

INCUMENT; Innovationsprogramm für die Praxis der Sozialen Arbeit – BREF 2012
Projekt nummerGRS-052/12 BudgetCHF 293'000 VerantwortlichAnne Parpan-Blaser Laufzeit05.2013 - 11.2015

INSOCH: Die Sozialfirma als Grundstein sozialer Innovation – BREF 2012
Projekt nummerGRS-051/12 BudgetCHF 300'000 VerantwortlichLuca Crivelli Laufzeit03.2013 - 10.2016

Bildungsräume der Kinder und Jugendlichen: Gemeinde als tragendes Netz – BREF 2012
Projekt nummerGRS-050/12 BudgetCHF 262'000 VerantwortlichChristian Reutlinger Laufzeit03.2013 - 12.2015

SUN Swiss Urban NeighbourWoods – BREF 2012
Projekt nummerGRS-049/12 BudgetCHF 300'000 VerantwortlichBianca Baerlocher Laufzeit04.2013 - 12.2015

FabLab Neuchâtel; Co-création entreprises & HES – BREF 2011
Projekt nummerGRS-063/11 BudgetCHF 300'000 VerantwortlichJérôme Mizeret Laufzeit01.2012 - 04.2015

EEROS; An Easy, Elegant, Reliable, Open and Safe Robotic Software – BREF 2011
Projekt nummerGRS-062/11 BudgetCHF 300'000 VerantwortlichEinar Nielsen Laufzeit01.2012 - 07.2015

MissionFusion; Kompetenznetzwerk und integrierte Informationssysteme im Krisenfall – BREF 2011
Projekt nummerGRS-061/11 BudgetCHF 292'000 VerantwortlichThomas Jarchow-von Büren Laufzeit08.2012 - 01.2017

Competence Center for Complex Digital Forensics - BREF 2011
Projekt nummerGRS-060/11 BudgetCHF 267'000 VerantwortlichDavid Billard Laufzeit03.2012 - 10.2014

Business Incubator for the Hospitality Industry – BREF 2011
Projekt nummerGRS-059/11 BudgetCHF 300'000 VerantwortlichRémi Walbaum Laufzeit04.2012 - 07.2015

Der Mittelbau an Fachhochschulen
Projekt nummerGRS-014/11 BudgetCHF 50'000 VerantwortlichMartina Zölch Laufzeit06.2011 - 04.2013

SwissSunScreen; In vitro evaluation and standardization of sunscreen products – BREF 2010
Projekt nummerGRS-044/10 BudgetCHF 299'000 VerantwortlichGeorgios Imanidis Laufzeit03.2011 - 01.2014

Simple Machine-to-Machine Communication Systems – BREF 2010
Projekt nummerGRS-043/10 BudgetCHF 290'000 VerantwortlichBertrand Hochet Laufzeit02.2011 - 06.2014

Kompetenzzentrum Wohnumfeld – BREF 2010
Projekt nummerGRS-041/10 BudgetCHF 210'000 VerantwortlichJoachim Schöffel Laufzeit03.2011 - 01.2015

Kompetenzzentrum für Künstliche Gewebe zur Wirkstoffprüfung und Medikamentenentwicklung – BREF 2010
Projekt nummerGRS-040/10 BudgetCHF 300'000 VerantwortlichUrsula Graf-Hausner Laufzeit01.2011 - 05.2013

Inno_Kick; Plateforme dédiée à l’innovation pour start-up et PME/PMI – BREF 2010
Projekt nummerGRS-039/10 BudgetCHF 285'000 VerantwortlichNathalie Nyffeler Laufzeit02.2011 - 12.2013

Wissensmanagement für nachhaltige Landwirtschaft – BREF 2009
Projekt nummerGRS-043/09 BudgetCHF 294'550 VerantwortlichJan Grenz Laufzeit12.2009 - 01.2012

VIP – Voucher for Innovation Partnerships – BREF 2009
Projekt nummerGRS-042/09 BudgetCHF 300'000 VerantwortlichGiorgio Travaglini Laufzeit04.2010 - 12.2013

FabLab der Hochschule Luzern – BREF 2009
Projekt nummerGRS-041/09 BudgetCHF 300'000 VerantwortlichPatricia Wolf Laufzeit02.2010 - 06.2012

Innovationsförderung in Schweizer Gemeinden – BREF 2009
Projekt nummerGRS-040/09 BudgetCHF 294'000 VerantwortlichUrs Sauter Laufzeit06.2010 - 10.2012

Design-getriebene Innovationsprojekte mit KMU – BREF 2009
Projekt nummerGRS-039/09 BudgetCHF 300'000 VerantwortlichClaudia Acklin Laufzeit01.2010 - 02.2013

Diffusion «Programmatik und Entwicklung der schweizerischen Fachhochschulen»
Projekt nummerGRS-025/09 BudgetCHF 94'000 VerantwortlichKarl Jakob Weber Laufzeit10.2009 - 01.2011


Projektleitung

Dr. Roman Rudel, The Institute for Applied Sustainability to the Built Environment (ISAAC), Dept. for Environment Constructions and Design, Via Trevano, 6952 Canobbio (Schweiz), roman.notexisting@nodomain.comrudel@supsi.notexisting@nodomain.comch


Abstract

Social Power is a research project that tests and compares the effectiveness of two different social game modes, collaborative and competitive, as interventions to motivate electricity-saving behaviour at the household level by means of a gamified mobile App, called Social Power. By forming teams of neighbors in two Swiss cities (Massagno – TI and Winterthur - ZH), household participants were either assigned to a collaborative gameplay context, where citizens in the same city try to reach a fixed 10% electricity savings target collectively, or a competitive gameplay context, which tries to save the most electricity in comparison to another city. The App integrates electricity-saving challenges, tips, quizzes in order to motivate participants to earn points and reach set consumption reduction goals. Smart meter data complements the user experience by showing hourly and weekly electricity consumption which is directly compared to their own historical consumption and their team’s savings performance. While completing challenges on the App, participants learn how to positively improve electricity use in their household. Participants are encouraged to interact with each other over a Blog and Facebook pages which provide additional information about the weekly challenge and overall intervention. The collaborative and competitive games were run in parallel as a 3-month field experiment (Feb-May 2016) involving 108 recruited household participants, with ultimately 46 who actively played until the game end.

Was ist das Besondere an diesem Projekt?

SPP aims to foster participative, community-based social innovation in the field of sustainable energy consumption of households. In particular, it aims to accompany and complement the technological innovation process of smart meter roll-out initiated by the two partner energy utilities AEM and StWW. Like other eco-innovations, smart meters require the action of people and communities to ensure cultural and social acceptance for ultimate success.

As such, SPP acts as an integrated ‘fun’ communication tool between energy providers and end-users to drive both technological and social innovation. On one hand it helps to contextualize energy data, making real-time energy data more accessible to the end-user through a mobile software application. On the other, it provides a participative arena, where teams of people create, develop and diffuse adaptive and flexible solutions for home energy-saving practices.

Above all, as it is the end-users themselves that will instigate behavior change inside the team as they strive for collective energy reduction goals, SPP presents an innovative model of social learning which occurs by means of an exchange of experiences shared on a social platform, instead of the provision of one-way traditional information to raise people’s awareness on energy-saving matters. In this way it is hoped that innovation will be more deep rooted and likely to be successful and endure.

Stand/Resultate

The ultimate research objective of Social Power is to examine the differential effects of the two forms of social gameplay contexts (competitive and collaborative) in terms of both (i) electricity-savings and (ii) reported behaviour (energy awareness, literacy and practices). Participating households were therefore tracked in three experimental conditions (control, collaborative, competitive) before, during and exactly 1 year after the game intervention period for short & long term monitoring.

Electricity-savings
Short term results gathered after running the real-life game intervention (Feb-May 2016) are rather encouraging: the deployment of both a competitive and collaborative social game mode proved effective in reducing electricity consumption, compared to the control group. The mean change in consumption of electricity in the competitive team (-8.73%) was very similar to the collaborative team ( 8.07%), whereas, the control group of both cities combined consumed more electricity (+ 1.13%) compared to their baseline consumption period from Oct – Dec 2015. However, the tracking of energy consumption after one year shows no significant differences between the control group and the participating households in terms of electricity-savings. In part due to the findings during the project that some smart meter data did not transfer data in real-time to the app, several smart meters were replaced after the intervention. Unfortunately this meant that several households were not reconnected to Social Power and we are missing the long term data. Thus, as the sample size is not large (n is maximum 23 for each intervention group), this final statement on the long-term electricity savings impact of the Social Power project must be taken with caution and consideration for future studies with larger participant groups.

Behaviour and social processes
In the short term, both game modes significantly changed participants’ intention to save energy and the reported behaviour compared to before the intervention, yet there is no difference between the two game modes. However, there is a slight tendency for the competitive game to result in more intention to save energy in the future. Even though the game mechanisms are designed with a focus on community engagement, the sense of community within the Social Power team is relatively low. In the long term (one year later), the overall impact of the game intervention and the social pressure triggered is still present and maintained: the participants who were very active in the collaborative or competitive intervention show that they maintained a high intention to save electricity and act sustainably, in comparison to the intervention participants who were registered in the intervention but did not remain actively involved. Differences between collaborative and competitive participants are not significant.

Conclusions
Both social game modes (collaborative and competitive) were successful in reducing electricity consumption and neither approach outperformed the other. However, the present experiment does not seem to have reached the expected effect at the level of community engagement and interaction: in fact, the expected “sense of community” in the team was rated as low. One important reason for this were design limitations in the intra-group communication system provided by the game (Blog; Facebook).Thus the game approach was successful, but future studies can better integrate interaction elements. Furthermore, the retention of the electricity-savings captured during the intervention does not appear to have been retained in the long term, potentially due to the lack of project presence which could maintain the relation to the motivations highlighted and enforced during the intervention.

Publikationen

Reaching the finish line: Analysis of the differences between active participants and drop-outs in a behaviour change intervention, presented at ECEEE Summer Study on energy efficiency: consumption, efficiency and limits, 29th May – 3rd June 2017, Presqu'île de Giens, Hyères, France;
Playing together to save electricity: comparing approaches with the Social Power mobile app, IEEE STC Sustainable Computing Newsletter, January 2017;
Social Power Project, (2016), poster presented at the Smart City Expo World Congress (SCEWC), 15-17th November 2016, Barcelona, Spain;
Keeping up with the Joneses: examining community-level collaborative and competitive game mechanics to enhance household electricity-saving behaviour, presented at Behave 2016 - 4th European Conference on Behaviour and Energy Efficiency, 8-9th Sept. 2016 Coimbra, Portugal;
Castri, R., Wemyss, D., Cellina, F., De Luca, V., Frick, V., Lobsiger-Kägi, E, Galbani Bianchi P., and Carabias V. (2016), Triggering electricity-saving through smart meters: play, learn and interact using gamification and social comparison, in Proceedings of “Feedback in energy demand reduction: Examining evidence and exploring opportunities”, Edinburgh, July 2016, pp. 248-256.

Castri, R., De Luca, V. Lobsiger-Kägi, E., Moser, C., Carabias, V., (2014) Favouring behavioural change of households’ energy consumption through social media and cooperative play, proceedings of Behave conference, Oxford 2014

Medienecho

Gesammelte Artikel auf der Webseite des Social Power Project

Links

Social Power Website
Social Power Blog|http://|www.socialpowerblog.ch
Facebook
Flickr
SUPSI – ISAAC
SUPSI – LCV
ZHAW – INE
ZHAW – CIE
AEM
Stadtwerk Winterthur
Qantum Bit Technology
Sparkling Labs

Am Projekt beteiligte Personen

Roman Rudel project leader, SUPSI

SUPSI: 
Roberta Castri, roberta.castri@supsi.ch; Francesca Cellina, francesca.cellina@supsi.ch; Nikolett Kovacs, nikolett.kovacs@supsi.ch; Pamela Bianchi, pamela.bianchi@supsi.ch; Andrea Rizzoli andrea@idsia.ch; Vanessa de Luca, vanessa.deluca@supsi.ch; Gaetano Frongillo gaetano.frongillo@supsi.ch; Luca Morici, luca.morici@supsi.ch; Mikael Oettli, mikael.oettli@supsi.ch 

ZHAW: 
Vicente Carabias, cahu@zhaw.ch; Devon Wemyss, wemy@zhaw.ch; Evelyn Lobsiger-Kägi, kaev@zhaw.ch; Corinne Moser, mosc@zhaw.ch; Tobias Kuehn, kueo@zhaw.ch; Christian Hertach, hert@zhaw.ch; Devon Wemyss devon.wemyss@zhaw.ch; Uros Tomic, tomi@zhaw.ch; Thoralf Mildenberger mild@zhaw.ch.

QBT: 
Alessandro Barazzetti, alessandro.barazzetti@qbt.ch; Rosangela Mastronardi, rosangela.mastronardi@qbt.ch; Federico Cecconi, federico.cecconi@qbt.ch; Costantino Berretta, costantino.beretta@qbt.ch; Flavio Rai, flavio.rai@qbt.ch

SPARKLING LABS:
Pasquale Granato, Emilia Ciardi, info@sparklinglabs.com.

AEM: 
Andrea Testoni, atestoni@aemsa.ch; Paolo Rossi, paolo.rossi@aemsa.ch; Ernesto Bassi, ebassi@aemsa.ch; Alessio Rezzonico, arezzonico@aemsa.ch.

StWW: 
Roland Kiefer, Roland.Kiefer@win.ch; Michael Springenfeld, michael.springenfeld@win.ch, Melanie Geiger, melanie.geiger@win.ch.

Letzte Aktualisierung dieser Projektdarstellung

01.11.2017